Giving it some thought
Wednesday, September 22nd, 2010My roommate recently received a book in the mail from an acquaintance who suggested she read it. Not only did the friend send her the book, she inscribed it with a meaningful message, AND included a handwritten note on stationary in the package. She could’ve just ordered it from Amazon and had it sent to our house, but the time it took for her to go out, buy the book, and write two thoughtful messages made it a treasure. My roommate has already filed away the card in her folder for paper keepsakes– special notes, invitations, birth announcements, graduation programs, and the like.
It got me thinking. With the advent of eVite, Facebook, e-Mail, and text messaging, the painstaking (and expensive) task of correspondence and gift giving has become more about the instant gratification of having a head-count, monitoring the guest list to gauge whether the event is worth attending, and direct-shipping items off a registry. We’ve lost sight of why we celebrate in the first place: to honor someone we care for. While you may be going to five weddings this year, each couple is only going to have one of their own. Imagine their delight when they open their gifts wrapped in a message of well wishes and love. These details make gifts for any occasion memorable and meaningful.
I am acutely aware of how the world is changing and how it affects my particular business. In these harsh economic times, a product that can be used only once before being thrown away may seem frivolous, wasteful, or unnecessary. But the way I see it, custom wrapping paper is a luxury. Its unique. Its distinctive. Its leaves an impression. Its not a gift bag with some used tissue paper thrown in and a hastily scribbled card. When you give a gift wrapped in paper with your own monogram, a personal message, or even printed with your children’s own artwork, it sends the message that you care enough about the gift inside to present it in an exceptional way.
The Fancy Bug is passionately committed to helping you make any event memorable. Our online catalogue is simply a starting point for ideas– we love helping your imagination take flight. Please feel free to contact us about creating something special for you!